Installations-Kit für Print-Inspektion

Advanced 2D codes offer significant advantages to all market participants. These codes not only store basic product information such as expiry date, batch and serial number, but also enable a direct link to product-specific, dynamic websites.

For manufacturers, this technology offers a number of advantages: Smaller codes enable more efficient use of available space on product packaging. Improved recall management is made possible by the precise traceability of individual products, which allows quick and targeted measures to be taken in the event of a crisis. In addition, the use of 2D codes contributes to counterfeit protection by making it easy to check the authenticity of products.

In retail, 2D codes make stock management considerably easier. Products that are approaching their best-before date can be automatically reduced in price, which increases sales opportunities and reduces food waste at the same time. This increase in efficiency leads to optimized warehousing.

Consumers also benefit directly from the introduction of 2D codes: they gain access to detailed product information and can check the authenticity of the products themselves. The possibility of traceability creates additional confidence in the safety and quality of the products purchased.

In summary, 2D codes enable a more transparent, safer and more efficient product chain from production to the end consumer, which benefits all market participants.